Founder – Heemang Parmar
Design and Development Process -
In this initial phase, we engaged in a comprehensive discovery process with the client to understand their identity, values, and target audience. We also evaluated the existing mobile app’s strengths and weaknesses. Key activities included:
- Design Interview: Uncovering the client’s core values and target audience.
- Mobile App Analysis: Reviewing the existing app, its content, and functionality.
- Feature Planning: Determining the overall feature set and development strategy.
- Technology Selection: Choosing the technology stack best suited for the project.
With a clear understanding of the client’s identity and goals, we moved on to the creative phase. Here, we developed design concepts that aligned with the client’s brand and objectives. This phase included:
- Design Presentation: Presenting three innovative design concepts for the mobile app.
- Concept Selection: Collaboratively choosing the design direction.
- User Experience (UX) Design: Creating wireframes and prototypes.
- Visual Design: Developing visually appealing UI elements.
With the design direction established, we proceeded to build the mobile app and create engaging content. This phase encompassed:
- Mobile App Development: Building the app for both Android and iOS platforms.
- AI Integration: Seamlessly incorporating Prerak AI’s conversational AI technology.
- Content Creation: Crafting compelling content for user engagement.
- Multimedia Integration: Adding images, videos, and multimedia elements.
Before the mobile app went live, thorough testing and optimization were essential to ensure a seamless user experience and optimal performance. This phase included:
- Quality Assurance: Conducting rigorous testing for functionality and usability.
- Performance Testing: Ensuring the app’s responsiveness and speed.
- Security Audit: Identifying and addressing security vulnerabilities.
- User Testing: Gathering feedback from beta users for improvements.
The culmination of our efforts was the mobile app’s deployment and official launch. This phase involved:
- App Store Submission: Preparing the app for submission to app stores.
- Hosting Setup: Configuring the hosting environment.
- App Launch: Making the mobile app accessible to the public.
Throughout the process, we ensured close collaboration with Prerak AI’s team for feedback and adjustments.